Freelance journalist for Noseweek, Mark Lives, ITWeb, Afropolitan and Brandchannel (New York). I also write for Mail & Guardian Online's Thought Leader and Tech Leader and am contributing editor for Mark Magazine. I sit on the judges panel of the Discovery Health Journalist of the Year Awards and MPASA Pica Awards.
With twenty years experience I have an intelligent writing style that simple and accessible in terms of execution. I enjoy complex and challenging briefs that enable me to deliver articles that are well researched, attract good readership and contribute to public debate.
WRITING PORTFOLIO:
Profiles and columns : ITWeb and Brainstorm Magazine.
Brainstorm Magazine: ICASA in Crisis; Take that Chine - The internet pays off for Naspers; Googleocracy.
Noseweek Features: Durban's 2010 website is R6.5m turkey, say experts; City councils tangle with broadband.
ITWeb Features: Google's SA debacle; Borderline bosses.
Technology reports : ITWeb : Search marketing report : Download Search Marketing Report 2008
Brandchannel (New York): Bio Oil - Skin deep; The Grid - Line by line; Afrigator bytes.
Moneyweb Features : Copy cats. Confusion. Rhetoric; The Foxy Economy; How Zuma won the PR wars; Media Conspiracy; SA's Competitive Crunch; Hillbrow hoodlums help moviemakers.
Media feature : DMX : Shop of the pops : Download Shop_Of_The_Pops.pdf
Opinion piece : DMX : Music revolutionizes brand recall abilities : Download MusicMemories.pdf
Technology journalism : ITWeb : GTA IV kicks marketing ass
With twenty years experience I have an intelligent writing style that simple and accessible in terms of execution. I enjoy complex and challenging briefs that enable me to deliver articles that are well researched, attract good readership and contribute to public debate.
WRITING PORTFOLIO:
Profiles and columns : ITWeb and Brainstorm Magazine.
Brainstorm Magazine: ICASA in Crisis; Take that Chine - The internet pays off for Naspers; Googleocracy.
Noseweek Features: Durban's 2010 website is R6.5m turkey, say experts; City councils tangle with broadband.
ITWeb Features: Google's SA debacle; Borderline bosses.
Technology reports : ITWeb : Search marketing report : Download Search Marketing Report 2008
Brandchannel (New York): Bio Oil - Skin deep; The Grid - Line by line; Afrigator bytes.
Moneyweb Features : Copy cats. Confusion. Rhetoric; The Foxy Economy; How Zuma won the PR wars; Media Conspiracy; SA's Competitive Crunch; Hillbrow hoodlums help moviemakers.
Article : MARK : New frontiers of identity : Download New frontiers of identity.pdf
Article : Brand Magazine : Why aren't local brands haute? : Download BrandMag_luxury.pdf
Brand profile : Land Rover : The Luxury of Love : Download BM_Landrover.pdfMedia feature : DMX : Shop of the pops : Download Shop_Of_The_Pops.pdf
Opinion piece : DMX : Music revolutionizes brand recall abilities : Download MusicMemories.pdf
Technology journalism : ITWeb : GTA IV kicks marketing ass
Narrative journalism : Thought Leader : This is how the world ends
Technology journalism : Tech Leader : Don't be a twit!
Contact Mandy de Waal:
t. 
+ 27 12 667 2316
c. + 27 82 557 9190
f. + 27 086 684 7781
e. mandyd@mweb.co.za and mandyldewaal@gmail.com
p. p o box 7366, centurion 0046
Skype: mandy.de.waal
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